Some managers regard recruitment as more important than performance management. Recruit as many people as possible…let those who can't perform leave and replacing them with those who can. This erroneous practice is based on the assumption that: the supply of good candidates is plentiful and you can recruit easily, and recruitment and performance are unrelated issues.
Performance and recruitment are not mutually exclusive because one of best sources of recruitment is recommendations from your existing reps…and they will only recommend their friends and clients only if they are succeeding and they feel that the agency environment is conducive for growth. If they feel negative, or even neutral, of their agency culture and their own performance, it is highly unlikely that they will take the initiative of helping you recruit people.
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