Even when a sales system is well-designed, it doesn’t guarantee successful implementation if the culture within the team is not performance-oriented. The analogy is joining a well-equipped fitness club to lose weight…if the commitment is weak, you would not persist and your objective will not be met.
On the other hand, if the commitment is strong, you would not only lose weight but you may be able to develop a nice physique due to the wide range of the equipments that allow you to develop your muscles. In a high performance sales team, the sales manager ensures that the sales team embraced and follow through on the sales system. The high adoption of the sales system a cause or an effect is immaterial…what is important is that high performance sales teams adopt sales system that work for them.
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